The Development of a Regional Tourism Destination Competitiveness Measurement Instrument

نویسندگان

چکیده

The importance of the tourism sector has been highlighted and featured in various studies indicating not only economic but also social environmental benefits. There is a need for measurement instrument regional destination competitiveness. This could gauge destination’s potential development competitiveness; be able to compare regions. To conduct an validation, both PLS-SEM confirmatory factor analysis SPSS were utilised exploratory analysis. A purposive sampling approach used study areas, Sedibeng Fezile Dabi district municipal regions, which pilot executed through survey between July September 2020. reliability was confirmed with Cronbach’s Alpha (α) samples having value above 0.70. EFA validity three-dimension 16-items instrument. recommends using as practical tool analyse regions regarding competitiveness compared other destinations.

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ژورنال

عنوان ژورنال: Tourism and hospitality

سال: 2022

ISSN: ['2673-5768']

DOI: https://doi.org/10.3390/tourhosp4010001